ICEM Sponsors Interior Motives Design Conference, 2005

Forum for automotive designers attracts speakers from major OEMs, design houses and leading suppliers.

Southampton, UK. 12 April, 2005. � ICEM Ltd., the leading developer of surface modelling, surface analysis and design visualisation software, has announced that it is a Gold Sponsor of this year�s Interior Motives Design Conference, which will take place at the SAS Radisson in Berlin, Germany on 28 & 29 June.

With topics covering both the automotive industry insider�s and the customer�s viewpoint as well as lessons that could be learnt from designers and experts from other industry sectors, the 2005 conference has already attracted a number of high-profile speakers. To date these include Patrick le Quement, senior vice president, corporate design at Renault, Roberto Piatti, managing director, Stile Bertone, Mark M. Reichman, director � interior strategy, product & design process at Ford Motor Company and Olivier Boulay, general manager, Mercedes-Benz Advanced Design of Japan.

Organised by the team at Interior Motives magazine, the Interior Motives Design Conference is a new forum at which leading designers and experts from the automotive design and technology arena can combine with experts from other industries, such as fashion, architecture and furniture design, to provide a platform for learning, discussion and advancement in automotive design.

"We are very excited about this conference", said Kate Mills, global marketing director, ICEM Ltd. "With the organisers� successful track record in the annual Interior Motives Design Awards as well as in its automotive design publications, we are confident that the Interior Motives Design Conference will become an important event in the automotive designer�s calendar and one which will help to shape the future of automotive design around the world."

About ICEM Ltd.

With its headquarters in the UK, ICEM Ltd. is the leading worldwide developer of advanced surface modelling, design and visualisation software. ICEM software is a critical component of the product lifecycle management (PLM) software environments of many of the world�s leading automotive, aerospace, sporting goods and consumer durable products manufacturers and their suppliers.

With a worldwide network of sales and support offices and specialist distributors covering Europe, the USA, South America, Australia and the Asia Pacific region, ICEM�s principal market sector is the worldwide automotive industry. It includes most of the leading manufacturers among its customers, including the Ford Motor Company, DaimlerChrysler Group, Volkswagen Audi Group, Porsche, BMW, PSA Peugeot Citro�n, Renault, Nissan, Subaru and Harley Davidson among others, as well as leading automotive industry supplier companies. The company also has a significant presence in the industrial design market.

www.icem.com